Houston- We have a Facebook page.
Yes, that's correct, I've joined approximately 61% of Fortune Global 100 companies. You're probably thinking, "So what?" Consider though that 77% of these companies have Twitter accounts and only 36% have corporate blogs.
While Twitter may carry the most business users, there is no denying the impact of a successful Facebook page. A simple Facebook "Like" can serve as an ambassador to spread your company's message. A recent study by Eventbrite estimates the average "Like" to bring in $1.34 versus the $.80 the average tweet drove in ticket sales. The question is why. What do you feel makes the Facebook News Feed different from the Twitter Timeline?
